Employer News:Reed drives employee engagement and sustainability with Tusker’s EV salary sacrifice scheme


  • First EVS delivered in the first two weeks, presenting the speed and efficiency of Tusker
  • The program supports Reed's sustainability objectives while improving the supply of reed services
  • Transparently depristed in the British teams of Reed, bring improvements to the service and greater flexibility
  • Reed also works with Tusker to hand over the Star Prize for the company's “Golden Ticket” incentive program, which rewards high performance with a high award. Recruitment consultants who go beyond their targets are registered with a draw to win a luxury EV

London, United Kingdom, August 12, 2025 – TUSKER, the main supplier of automotive salary sacrifices of the United Kingdom, has successfully implemented an electric vehicle diagram (EV) for the recruitment giant ReedImprove the company's social benefits offer while supporting its carbon reduction goals.

With a workforce of more than 4,000 people across the United Kingdom, Reed needed a partner who could provide a transparent and scalable solution. Despite a diagram of electric vehicles already in place with an alternative supplier, Reed turned to Touch For its market leadership, delivery speed and more generous lifestyle protections.

The program launched in April supports the broader commitment of Reed employees and ESG strategies, giving access to the EV in a tax manner while aligning with the carbon compensation objectives. Tusker's flexible scheme includes generous lifestyle protections and vehicle options in stock, allowing employees (who are the Calls of Reed) to take the wheel of a car. The partnership with Reed shows how organizations can modernize the advantages while offering commercial savings and supporting environmental objectives.

Ali Argall, director of commercial development and customer loyalty to Touchsaid: “This is a brilliant implementation. Reed was clear on its objectives, quickly to engage and completely determined to do this work for its inhabitants. Thanks to weekly calls and a great collaboration with our team, we launched in time and with a strong dynamic, offering two cars in the first two weeks of Go-Live and attend an enthusiastic momentum.”

Natasha Lithfield, award advisor at Reed, said: “When we started looking for another supplier, Tusker has stood out as having systems and experience to offer the levels of service we need. They provided everything that was promised.

Car and winner

Reed also works with Tusker to hand over the Star Prize for the company's “Golden Ticket” incentive program, which rewards high performance with a high award. Recruitment consultants that exceed their objectives are listed in a draw to win a luxury EV. The annual event takes place in August, the new car being carried out on the site of the winner for a surprise revelation. It is broadcast live through the company around the world, winning national prizes for its innovation and impact.

“Reed's creativity in the launch of this scheme and the solution was exceptional,” added Ali. “They have shown how a scheme of wage sacrifice cars can move from an advantage to be part of a culture that recognizes performance and supports sustainability.”

Speaking at the event, Natasha added: “This is an event that the whole company has impatiently provides.

About Touch

Tusker is the leader of the United Kingdom in wage sacrifice cars. Being part of the Lloyds banking group, it has more than 15 years of experience in the offer of an affordable means to employees to drive a new fully guaranteed and maintained car. Its program, which is available for more than 1.8 million employees in the United Kingdom, offers a range of options, pure electric cars with hybrids and even traditional petrol and diesel vehicles. It provides a tailor -made scheme to the individual needs of organizations.




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